Why self-publishing isn’t “free”

I have always said that one of the main benefits of self-publishing is that there is no financial barrier to entry. Anyone can write a book and have it published without paying a cent to anyone. Granted, this is also the reason why many people look down on self-publishing. With the costs of self-publishing being non-existent, there are no quality checks to ensure the content being published is good enough for readers to spend their money to buy it. Sometimes, this can result in backlash with angry readers leaving negative reviews. Often, not investing in a written work doesn't produce the sales an author would like to make (and is the main reason I don't make a living with my writing). Over the years, I've learned that self-publishing isn't just writing a book. Instead, self-publishing is editing, formatting, cover design, marketing, and any number of other tasks that combine to create a polished product. Depending on an author's skill level, some...
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3 unexpected programs to help you publish a book [PART 3/3]

Over the last few months, I’ve hopefully opened your eyes to some of the neat tricks you can use to help publish your book using the Microsoft Office suite. Microsoft Word is an obvious choice for writing, and Microsoft Excel can also be useful to manage lists and other planning information, but did you know there’s one more program that can help you publish your book as well? Up until now, the programs I’ve suggested are ones that you’d likely use anyway if you were trying to organize your work or polish your manuscript. The key was merely using the lesser-known tools within these programs to make your life as a writer easier. This month, I’d like to suggest something that might shock you and will require you to use a program in a slightly different manner than it’s usually used. That program is: MICROSOFT POWERPOINT Most people associate PowerPoint with corporations, presentations, and goofy animations. While these are the typical uses for the...
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What it takes to do it all

There are days I see the benefits of going with the traditional publishing route. When you are signed on with a publisher, they provide some of the hard work it takes to make a manuscript into a polished and publishable product. From editors to formatters to cover artists to distribution, these publishers have the resources to help an author be successful. But what about the self-published author? One of the common misconceptions about being an author (especially a self-published one) is that we only have to write. In reality, a self-published author needs to perform the entirety of the publishing process by themselves. Now, you may be asking yourself, “OK, you have to do it all, but what does that even mean?” Let’s start at the beginning of the process, and I’ll walk you through it. If you want to self-publish, you have many jobs to do. Many of the most famous authors have a research department (or person). These are the people...
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