The right way to ask for reviews

It’s weird to think that I’ve written more than 600 reviews since I started my website back in 2016. Of course, as I cross-post these reviews to various sites like IMDb, Goodreads, and Amazon, I started receiving requests for reviews relatively soon after I started gaining some traction from my posts (my reviewer ranking is above 23,000). I’ll ignore the requests clearly from Chinese sellers trying to manipulate their Amazon rankings, but I do have a soft spot for authors. Unfortunately, most authors don’t know how to interact with reviewers—especially when sending a request via e-mail. They all understand the value of reviews, but they don’t take the time to ensure they’re making the best first impression. After all, reviewers are people and sending a review request is much like pitching an agent: you want to show you’ve done your homework. As a result, most reviewers will ignore these requests or send them to their spam folder, which wastes the author’s...
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An Author’s Online Presence [PART 1/2]

While writing is a solitary activity, it doesn’t have to be in a vacuum. Just like any creative pursuit, there is inevitably a community that develops around it. Fortunately, the barriers to entering the writing community are slim to none. Do you write? Then you’re a part of that community. Even if your local area has a writing group that meets in person, it benefits most writers to connect with an online community. Additionally, if you’re an author trying to communicate with potential readers, your reach will be much broader if you’re involved in the most significant online resource: social media. I understand social media is this huge, terrifying monster for those who either aren’t used to it or are addicted to it. Unfortunately, as an author, a social media presence is vital for connecting with fellow writers and potential readers (some of which are the same people). When it comes down to it, regularly posting content and engaging with the...
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